Watches

Shopping for a watch in Manhattan is a refined blend of luxury, heritage, and modern style in one of the world’s most iconic cities. Whether you're after a precision Swiss timepiece or a rare vintage find, the city offers something for every collector. Flagship boutiques along Fifth Avenue—like Rolex, Patek Philippe, and Audemars Piguet—deliver not only the latest models but also a personalized, elevated experience. For variety, spots like Watches of Switzerland in SoHo and Tourneau | Bucherer TimeMachine on 57th Street offer expert guidance and a wide range of styles.

For vintage lovers, Midtown’s Diamond District and hidden gems like Analog:Shift and the Aaron Faber Gallery offer curated collections rich in horological history. In Manhattan, buying a watch is more than a purchase—it’s a deep dive into craftsmanship, design, and legacy.

Watch Stores in New York

-Bloomingdale's Sale>
Famous luxury shopping destination known for its upscale selection of designer fashion, accessories, beauty products, and home goods. Spanning multiple floors, the store features high-end brands such as Gucci, Prada, Burberry, and Louis Vuitton, alongside contemporary designers and exclusive collections. The store is also famous for its cosmetic and fragrance counters, offering luxury beauty products and personalized services.
Midtown, Upper East Side, Soho, Manhattan

-Bulgari Shop Online>
Italian luxury brand founded in 1884, is renowned for its exquisite jewelry, watches, fragrances, accessories, and leather goods. Known for its distinctive and bold designs, Bulgari combines traditional craftsmanship with innovative techniques. Their watch collections feature a unique blend of Italian style and Swiss watchmaking precision.
5th Avenue, HudsonYards, Madison Avenue, Midtown

-Macy's Shop Online> Clearance>
Check Clearance!
Iconic department store offering everything from high-end designer goods to everyday essentials. Macy's Herald Square embodies a sense of grandeur and accessibility, attracting both, tourists seeking a taste of New York history and locals looking for quality and selection.
Herald Square, Manhattan

-Tiffany & Co. Shop Online>
Ttimeless elegance meeting modern design. Tiffany is known for its iconic engagement rings, fine jewelry, and sterling silver collections, the store features a stunning array of meticulously crafted pieces, including necklaces, bracelets, and watches.
5th Avenue, SOHO, Madison Avenue, Rockefeller Center, Union Square

Audemars Piguet Shop Online>
Legendary Swiss luxury watch brand is a premier destination for horology enthusiasts and collectors. The store offers an exclusive selection of the brand's iconic timepieces, including the renowned Royal Oak and Royal Oak Offshore collections.
Meatpacking District, Manhattan

Breitling Shop Online>
Swiss luxury watchmaker known for its precision-made chronometers designed for aviators. Founded in 1884 by Léon Breitling, the brand is celebrated for its robust, high-performance timepieces and iconic models like the Navitimer, Chronomat, and Superocean.
Madison Avenue, Midtown East, West Village, Oculus, Meatpacking District

Bucherer Shop Online>
Swiss luxury watch and jewelry brand renowned for its exceptional craftsmanship, heritage, and exclusive timepieces. Founded in 1888 in Lucerne, Switzerland, Bucherer has established itself as a global leader in fine watches with extensive collection of prestigious brands such as Rolex, Patek Philippe, and Audemars Piguet.
Madison Ave, Meatpacking District, Midtown

Cartier Shop Online>
Legenary French luxury brand celebrated for its exquisite jewelry, watches, and accessories. Often dubbed "the jeweler of kings," Cartier has garnered a reputation for crafting timeless pieces characterized by exceptional artistry, innovative design, and meticulous attention to detail.
5th Ave Midtown, HudsonYards, Soho

Grand Seiko Boutique Shop Online>
Premier destination for watch enthusiasts and collectors seeking the exquisite craftsmanship and precision of Grand Seiko timepieces. Offers a curated selection of its luxury watches, each embodying the perfect blend of traditional Japanese techniques and contemporary design.
Madison Ave, Manhattan

Housing Works Thrift Shop Shop Online>
Thrift shops operated by a local non-profit organization. Offers an eclectic collection of clothing, accessories, art, furniture, and homewares at low prices.
Over a dozen stores across Manhattan

Hublot Shop Online>
Prestigious Swiss luxury watches known for innovative designs and exceptional craftsmanship. Hublot is celebrated for blending diverse materials such as gold, carbon fiber, and ceramic to create bold timepieces that embody a perfect harmony of sportiness and elegance.
Midtown Manhattan,5th Avenue, Lux, Watches, Jewelry

IWC Schaffhausen Shop Online>
Prestigious Swiss watchmaker renowned for its innovative engineering and timeless design. The brand seamlessly blends traditional craftsmanship with cutting-edge technology, creating high-quality timepieces that embody precision and elegance.
HudsonYards, Madison Avenue ,Midtown

Jaeger-LeCoultre Shop Online>
Luxury Watch boutique known for its iconic timepieces, Jaeger-LeCoultre offers a wide range of models, from classic designs to innovative complications, all reflecting the brand's commitment to quality and precision.
Madison Ave, Manhattan

Montblanc Shop Online> Back to School Sale>
Back to School Sale!
Premier Swiss maker of watches luxury writing instruments, leather goods, and accessories. Known for their craftsmanship and quality, this boutique showcases Montblanc's iconic products, including their signature fountain pens, elegant watches, and sophisticated handbags.
Madison Ave, Manhattan

Panerai Boutique Shop Online>
Legendary Watch brand showcasing the exquisite craftsmanship and innovative designs that Panerai is renowned for. Explore a wide range of timepieces, from classic models to limited editions, each embodying a blend of Italian heritage and Swiss watchmaking precision.
Madison Ave, Manhattan

Rolex Shop Online>
Swiss luxury watch renowned for its precision engineering, innovative design, and timeless elegance. Each timepiece combines art and science, reflecting Rolex's commitment to quality and reliability. Their iconic models, such as the Submariner, Daytona, and Datejust, are celebrated for their durability, water resistance, and distinctive aesthetics.
Hudson Yards, Meatpacking District

Rolex Boutique Shop Online>
Rolex Store offering a curated selection of iconic timepieces, each representing the pinnacle of Swiss craftsmanship and innovation. The boutique's knowledgeable staff will guide you you through the rich history and intricate details of each model, from the classic Oyster Perpetual to the adventurous Daytona.
Meatpacking District

Watches of Switzerland Shop Online>
Luxury watch retailer known for its exceptional selection of timepieces from some of the world's most renowned brands, including Rolex, Omega, and TAG Heuer.
SoHo, Hudson Yards, Midtown East